Feminism | Posted by Talia on 01/25/2013
Israel’s “Photoshop Law”
As of January 1, what the media has dubbed the “Photoshop Law” has gone into effect in Israel. This law mandates that models working in Israel have to have a Body Mass Index (BMI) of at least 18.5, the lowest healthy BMI possible, and companies have to clearly label advertisements containing pictures that were even slightly Photoshopped. Foreign ads must also comply. Considering 10% of teenagers in Israel suffer from eating disorders and anorexia is the number-one killer in the 15-24 age group, this law was sorely needed.
Rachel Adato, the sponsor of the bill, has been very involved in women’s health throughout her career. She served as the Chairperson of the National Council for Women’s Health and Advisor to the Minister of Health on Women’s Health, and was a …