Pop-Culture | Posted by Alec A on 07/18/2011

The Biebs Throws An Abstinence-Scented Curveball

Hey Girl. Wait for me. *puppy dog eyes*

Hey Girl. Wait for me. *puppy dog eyes*

Celebrities frequently make a quick buck on the side through endorsements of high-end scents, or even expand their own brand through eponymous perfume lines. Now Justin Bieber, of all people, is trying his hand at making the world a sweeter-smelling place. Bieber’s recently released perfume, however, is a complete reversal in the brand-development of feminine scents.

So let’s take a look at the usual perfume branding model. One notable example is the treacly, melodramatic endorsement of Chanel No. 5 by Nicole Kidman:

The advertisement opens with a salty, masculine Latino intoning his most solemn paean for the mysterious and beautiful Nicole Kidman, who quickly succumbs to her savior’s rugged good-looks and recklessly abandons her fame (if only for a short while, o …

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Feminism, Pop-Culture | Posted by Sophie Rae on 07/13/2011

Party Whipped: The Trials of a Teenage Feminist Rocker

First gig! Yes, as a matter of fact I DID think I looked cool.

First gig! Yes, as a matter of fact I DID think I looked cool.

I think I’ve always been somewhat of a feminist, even if I didn’t know it.

When I started playing in bands when I was 9, I didn’t have any idea that my gender would be an issue. Music was what I loved, and to my Trash and Vaudeville size 00 jeans-wearing self, playing super-distorted covers of Clash songs seemed like the most natural thing in the world.

But as we kept playing and as my nievaté began to dwindle (I had reached the age of 12 and my peak of intellectual maturity), I started to notice something weird. In interviews, I was asked to talk not about my music but about my favorite lip gloss flavor …

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Pop-Culture | Posted by Steph on 10/19/2010

Gender Policing and Justin Bieber

Justin Bieber: What his masculinity means about our societys views of femininity

Justin Bieber: What his masculinity means about our society's views of femininity

“What is Justin Bieber doing out of the Kitchen?”
“It is an offence that we need to share the same gender as Justin Bieber”
“If Justin Bieber was a woman…oh wait, never mind”
“Leave Justin Bieber alone, stop making fun of HER!”

There’s more like this. Whether or not you like Justin Bieber’s music, you have to agree that there’s something wrong with the above facebook groups. Every single group that I listed at the start of this article has over five hundred members. That’s five hundred people who, if they don’t actively believe that, say, Justin Bieber should ‘stay in the kitchen’, felt that it was at least funny enough to become a fan of it on …

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Pop-Culture | Posted by Julie Z on 08/11/2010

Justin Bieber and Double Standards

Justin Bieber: puppies, bunnies and rainbows

Justin Bieber: puppies, bunnies and rainbows

Justin Bieber may be the closest my generation will ever get to Beatlemania. The kid sings purely romantic non-graphic songs about his “baby” (that would be you, dear 13 year old girls of the world) and his face looks a new born puppy snuggling with a bunny under a rainbow. And, really, I have nothing against him personally despite the fact that my cynical heart tends to look at celebrities my own age and roll its eyes in disgust. My problem with him mainly lies in the way our society reacts to him.

I recently got my Bust Magazine in the mail (an epic monthly event for me). I very much enjoy the “Pop-Tart” column, but this week’s analysis of the double standards of …

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