Pop-Culture | Posted by Alexa S on 09/12/2011

Observations in Target: Mass Marketing and Young Females

“Mom, look! That’s Rocky and CeCe, from ‘Shake it Up‘! Can I pleeeeease get one of their clothes?” She stands on her tiptoes to reach the highest shelf and points to a t-shirt with an attached pinstriped vest that is almost identical to the one CeCe is wearing in the poster above the rack of clothes. “I like that one!”

My post-elementary school years have contained very little Disney Channel, which I consumed vigorously as a child. But after spending a week with a seven-year-old, I was fully informed on how Disney is functioning today. I know every person says this about the shows they watched when they were kids, but I truly believe that the shows were much better then, especially for girls. Or maybe it’s just that …

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Pop-Culture | Posted by Julie Z on 03/9/2010

A Generation of Prosti-tots

Last year, I worked at an after-school day care center for kids in preschool-6th grade. Basically, after a long day at school, I hauled my ass to work where for 3 hours I was surrounded by a bunch of kids who were primarily in their single digits and not only acted as though they hadn’t just been at school for 8 hours but had also shot up some 5 hour energy. Seriously, these kids were nuts.

A family friend recently sent me this article about “prosti-tots,” a catchy yet disturbing phrase, that got me thinking about my experience at work. Basically, if you think our generation is messed up, the next one has it coming.

For some reason the little tykes at work seemed to trust me. More likely they …

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