When I first saw Miss Representation it stunned me—in the best of ways. I didn’t immediately take the time to reflect on it, but then a few nights ago I was unlucky enough to witness the newest Carl’s Jr. commercial, where a very hungry Kate Upton seductively devours a burger while wearing basically, well, nothing. And after 23 years of demeaning media onslaught, I’m thinking I’ve had enough.
Before watching Miss Representation, I indulged in the occasional “guilty pleasure”—reality TV being my wind-down-at-the-end-of-the-day treat. I saw no harm in it. It’s just mindless entertainment, right? Shows like Jersey Shore and Keeping Up With The Kardashians were among my favorites. But that was before the film, before my eyes were opened to the very (real) poison of this seemingly harmless …
Similar to the recent Tide commercial post, I just saw the new Dr. Pepper ad which recently joined the ranks of sexist ad campaigns like Miller Light and Pepsi Zero. Apparently, Dr. Pepper Ten is not for women. It really makes me feel all warm and fuzzy to see misogynistic advertisements in the media nowadays!
Ah, the holidays. The time of year when houses are lit up, the streets are crowded with shoppers, and the whole family spends quality time together watching specials on television.
It’s all well and good, until little gems like these pop up.
I’m sure you’ve all seen this lovely commercial from Kay Jewelers. Where a couple is watching the storm outside, and suddenly the thunder scares the poor little girlfriend into her man’s arms. Then he gives her a sparkly necklace and everyone’s happy!
You know, I was actually thinking the last fifty-or-so years of the women’s movement actually had some impact on the way women were portrayed in the media. When I watched this commercial, my mouth literally dropped in shock.