Feminism, Pop-Culture | Posted by Clarissa D on 10/14/2013

Why Gender-Specific Toys Are Harming Girls

The majority of the Toys R Us Lego Isle is a very familiar shade of blue, copyrighted and trademarked, and gleaming under the florescent lights. In one brightly lit section, however, pink reigns supreme: the section full of toys marketed to little girls. Most of these toys can be placed in at least one of three categories: luxury play (play that seems to serve no other purpose than to stimulate the girls’ imaginations in settings of extreme opulence and wealth), housework play (in which a child mimics doing household chores, including anything from an Easy Bake Oven to a baby doll to a plastic kitchenette), or interpersonal relationship play (in which a child is meant to identify with a doll of some kind, and she and other “dolls” are meant …

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